Telecom Signaling Industry News

TMCNet:  BigTime Head Start 2013 With Vodafone and MTN Launches

[January 15, 2013]

BigTime Head Start 2013 With Vodafone and MTN Launches

LONDON, UNITED KINGDOM, Jan 15, 2013 (Marketwire via COMTEX) -- BigTime, a leading boutique provider of mobile marketing, announced today that it has launched two high interaction mobile marketing campaigns.

BigTime and Vodafone have launched a mobile marketing campaign in Fiji utilizing various channels such as SMS, TV, Newspapers and Radio. The "Smart Cash" campaign will be offered exclusively to the Vodafone users in Fiji, providing a unique entertaining and educating experience. At the same time the campaign will serve as an opt-in booster to various products and services of the mobile carrier as well as a sophisticated tool of segmentation and profiling of the end users.

At the same time, BigTime and MTN Zambia have launched today their 4th mobile marketing campaign for the third consecutive year.

Sotirios Georgiou, Chief Strategy Officer of BigTime said, "BigTime has started the new year ideally by launching two very important campaigns with Vodafone and MTN during the second week of January. Our collaboration with various Vodafone OpCos has been building up very nicely and today we are very proud to have managed to launch such an innovative campaign with Vodafone in Fiji. At the same time, our 2011 and 2012 successful series of mobile marketing campaigns with MTN continue in Zambia with our brand new 2013 campaign. The fact that MTN keeps selecting BigTime for its mobile marketing activities is really honoring us." About BigTime BigTime is a leading mobile marketing boutique firm, providing innovative 'mobile marketing' products and services. BigTime is a global provider of innovative mobile marketing products and services. It creates entertaining and involving campaigns for mobile network operators and media groups; stimulating the dialogue between the user and the mobile carrier. BigTime campaigns attract more subscribers, generate revenue and promote loyalty to network operators. The generation of detailed usage data that BigTime produce helps operators to accurately quantify the effects of their mobile marketing campaigns and profile their customers. The result is users who get more out of their mobile phones - and operators who feel more in tune with their subscribers. Comprising top-notch industry professionals with the experience and insight required to devise mobile marketing programs that make a difference, BigTime supports mobile operators throughout the marketing lifecycle - from program design through implementation to campaign analysis.

For more information, visit / @BigTimeGroup FOR FURTHER INFORMATION PLEASE CONTACT: BigTime Sotirios Georgiou Chief Strategy Officer + SOURCE: BigTime

[ Back To Telecom Signaling's Homepage ]

Featured Events

5G NA Signaling Day

November 14-16, 2016
Sheraton Dallas, Dallas, TX

Featured Webcasts

Securing The Signaling Interconnect: Oracle's Perspective On Recent Security Events

Today's telecommunications landscape is changing rapidly, and the "institution" of trust between networks that has been assumed over the decades is no longer relevant. We are now hearing of vulnerabilities in CSP interconnection points that have been known ...

Applications of Wi-Fi Calling

With all of the discussion about faster data access and richer content, it could be assumed that voice services no longer play an important role in the business model of the communications service provider. Join ReThink Technologies Research and Oracle Communications as we explore ...

Featured Whitepapers

Oracle Communications Diameter Signaling Router Main Differentiators

Diameter is the protocol used by network elements in LTE and 3G networks to enable and monetize services, such as voice, video and data. Diameter enables revenue-generating data services; including tiered data plans, loyalty programs, application specific QoS, content provider and Internet of Things (IoT) solutions ...

Multi-Layer Security Protection for Signaling Networks

The sanctity of mobile operators' networks and brands will depend greatly on their ability to deliver QoS guarantees to roaming and interconnect partners, while simultaneously protecting increasingly multimedia-savvy and socially connected ...

Featured Datasheets

Oracle Communications Diameter Signaling Router

Centralizing Diameter routing with cloud deployable Oracle Communications Diameter Signaling Router creates a secure signaling architecture that reduces the cost and complexity of the core network and enables elastic growth, interoperability and rapid introduction ...

Oracle Communications Mobile Security Gateway

The Oracle Communications Mobile Security Gateway is a high performance gateway that allows the Communications Service Provider (CSP) to cost effectively expand network coverage and increase capacity by incorporating Heterogeneous ...

Oracle Communications Evolved Communications Application Server

As service providers drive their networks toward an all-IP and virtualized state, they require the means to design and deliver compelling high definition voice, video and multimedia offers via Voice over LTE (VoLTE) and Voice over WiFi (VoWiFi) ...

Featured Infographic