Telecom Signaling Industry News

TMCNet:  BeiZ Discovers Their Latest Educational Children's App is Preferred to Average Casual App

[November 28, 2012]

BeiZ Discovers Their Latest Educational Children's App is Preferred to Average Casual App

Sacramento, CA, Nov 28, 2012 ( via COMTEX) -- Do children prefer casual or educational games In the ever-growing market of apps for kids, this is a common question that developers are constantly trying to answer. Aiming to determine what their audience finds most engaging, the developer of the popular Lola Panda suite of apps, BeiZ takes a closer look at their apps and finds promising results. While comparing various elements, BeiZ discovered that their latest educational app, I Spy with Lola was preferred over casual games in most categories.

Developed with children and parents in mind, the Lola Panda suite of apps aims to provide not only fun games but educational tools for kids as well. To ensure their products were valuable to their market, BeiZ compared I Spy with Lola to the average and median data of children using an iPad. While evaluating the average length of a game session, user retention and median amount of sessions in a week they found that their app exceeded most others in the comparison group by a significant margin.

"We found that the average game session of I Spy with Lola was over 3 times longer and user retention surpassed median kid games by over 20%. Additionally, weekly sessions were twice as frequent as other kid's category benchmarks", Explains Mika Heikinheimo CEO BeiZ.

Although this data does not represent the entire market of children's games, the comparison of the I Spy with Lola app provides BeiZ with insight as to what their audience prefers and how to best focus their efforts in the future. Each of the apps within the Lola Panda suite provide players with an engaging interface that include educational elements ranging from vocabulary skills, mathematics, word identification and problem solving. Coupled with interactive game play, BeiZ combines the best of both worlds creating apps that both parents and kids can enjoy.

In an effort to continue developing apps that combine both elements, BeiZ has also released the lite version of I Spy with Lola and is now available for free for the iPhone and iPad on the App Store.

I Spy with Lola FREE: A Fun Clue Game for kids (iPhone): mt=8 I Spy with Lola HD FREE: A Fun Clue Game for kids (iPad): mt=8 I Spy with Lola Trailer: v=lBBJEH0UKY8& Press Kit: About BeiZ: BeiZ is a game studio that concentrates on providing enjoyable educational solutions and non-violent games for children. BeiZ also assists its partners in publishing their games and mobile content. BeiZ has headquarters in Finland and operations also in China. Copyright (C) 2012 BeiZ Ltd. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Please visit for more information.

Read the full story at

[ Back To Telecom Signaling's Homepage ]

Featured Events

5G NA Signaling Day

November 14-16, 2016
Sheraton Dallas, Dallas, TX

Featured Webcasts

Securing The Signaling Interconnect: Oracle's Perspective On Recent Security Events

Today's telecommunications landscape is changing rapidly, and the "institution" of trust between networks that has been assumed over the decades is no longer relevant. We are now hearing of vulnerabilities in CSP interconnection points that have been known ...

Applications of Wi-Fi Calling

With all of the discussion about faster data access and richer content, it could be assumed that voice services no longer play an important role in the business model of the communications service provider. Join ReThink Technologies Research and Oracle Communications as we explore ...

Featured Whitepapers

Oracle Communications Diameter Signaling Router Main Differentiators

Diameter is the protocol used by network elements in LTE and 3G networks to enable and monetize services, such as voice, video and data. Diameter enables revenue-generating data services; including tiered data plans, loyalty programs, application specific QoS, content provider and Internet of Things (IoT) solutions ...

Multi-Layer Security Protection for Signaling Networks

The sanctity of mobile operators' networks and brands will depend greatly on their ability to deliver QoS guarantees to roaming and interconnect partners, while simultaneously protecting increasingly multimedia-savvy and socially connected ...

Featured Datasheets

Oracle Communications Diameter Signaling Router

Centralizing Diameter routing with cloud deployable Oracle Communications Diameter Signaling Router creates a secure signaling architecture that reduces the cost and complexity of the core network and enables elastic growth, interoperability and rapid introduction ...

Oracle Communications Mobile Security Gateway

The Oracle Communications Mobile Security Gateway is a high performance gateway that allows the Communications Service Provider (CSP) to cost effectively expand network coverage and increase capacity by incorporating Heterogeneous ...

Oracle Communications Evolved Communications Application Server

As service providers drive their networks toward an all-IP and virtualized state, they require the means to design and deliver compelling high definition voice, video and multimedia offers via Voice over LTE (VoLTE) and Voice over WiFi (VoWiFi) ...

Featured Infographic