|[November 13, 2012]
2Blue Media Group Launches MOMentumNation
NEW YORK --(Business Wire)--
a new brand and digital platform to engage, educate and empower social
media-connected moms, was launched today by 2Blue Media Group. The
announcement was made by Steven Green, Managing Director of 2Blue Media
"Moms represent one of the most powerful and influential demographics in
today's marketplace. Launching MOMentumNation into 2Blue Media Group's
network will not only combine a powerful brand with our audience, but
will also increase our companies' influential reach," says Mr. Green.
Originally created and built several years ago, Holly Pavlika, President
of MOMentumNation and an award-winning creative marketing industry
veteran, combines her experience as a mother of two with a wealth of
business and digital expertise to be the driving force behind the new
"Today's moms are more discerning, enlightened and empowered than ever
before. Mothers have had a profound effect on social culture,
socioeconomic and the workforce and, in doing so, they have compelled
businesses to better partner and market with moms. However, our
interests and needs are still not being adequately heard, addressed or
fulfilled. By building MOMentumNation, I was able to help moms find and
use their voice through the power of social media," said Ms. Pavlika.
"With these tools, we are able to enfranchise social networked moms into
a digital community through which we can support the causes near to our
hearts, voice our opinions and stand side-by-side as we continue to
change the world," she said.
The authoritative, content-driven site features key contributing writers
as well as an influential advisory board of strong women who also share
MOMentumNation's same interests and passions including Dr. Suzanne
Steinbaum, Director, Women and Heart Disease at the Heart and Vascular
Institute at Lenox Hill Hospital in New York City; Summer Sanders,
Olympic gold medalist and sports/fitness correspondent; Anne Geddes,
renowned photographer/philanthropist; and Liz Lange, fashion expert and
entrepreneur who broke barriers in maternity clothing.
MOMentumNation is the trusted voice that speaks the language of today's
networked mom. Part of the 2Blue Media Group, a digital advertising and
publishing company based in New York City, MOMentumNation amplifies the
reach of its' content and audience through the power of social media.
President Holly Pavlika, a social media expert and mother of two, is the
driving force behind MOMentumNation, alongside key contributing editors.
MOMentumNation serves as an interactive and expert-curated community,
providing an essential online voice and platform to effect change and
empower today's social media and digital-savvy moms.
About 2Blue Media Group:
2Blue Media Group is a digital advertising and publishing company based
in both New York City and Los Angeles that owns and operates
vertically-aligned websites, providing clients the reach and audience
they need to achieve their goals. Their extensive digital presence aids
advertisers to reach their target demographics efficiently and
effectively. 2Blue combines innovative design with an impressive
collection of boundless content, focusing their energies on verticals
that appeal to household decision-makers.
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